The Fruits from Chile Association (ASOEX) is a nonprofit private entity representing Chile's fresh fruit growers and exporters. Together, they represent 96% of all fresh fruit exported from Chile.
In 2019, cherries overtook grapes as Chile’s largest fruit export, with sales of $1.6 billion. China represents the largest export region for the cherry category.
Since 2019, we have developed the advertising strategy and coordinated sales promotions with all e-commerce platforms for all Chilean fruit exported to China.